Certificate of Completion
FSPM-2026-HKO3VH

AI User
Research Mastery

Ran a full research cycle on a realistic product: designed the study, analyzed interviews and surveys, mined competitors, and synthesized an exec brief.

01

Welcome to Research & Discovery

Framed the research gap and set up a live scraping stack with Apify and Exa.

02

Research Design

Surfaced assumptions, applied the Mom Test, and designed an interview guide and survey tied to the research questions.

03

Interview Analysis

Extracted findings from interview transcripts with parallel sub-agents, verified quotes, then synthesized.

04

Survey & Feedback Analysis

Coded survey responses inductively, built a codebook, and used intensity scoring to spot who actually means it.

05

Competitive Intelligence

Compared what competitors say against what their customers say, using web research plus G2 review mining.

06

Research Synthesis

Built an evidence matrix, resolved contested findings, and turned a full study into a stakeholder brief.

Completed by David Kilsheimer · October 15, 2026
🥞 The Full Stack PM
Verify: fullstackpm.com/certificates/E-vXzXodkFi0

FSPM-2026-HKO3VH · Awarded October 15, 2026 · Issued by The Full Stack PM